Jessica smothers estrada
LA-BASED creativE DIRECTOR
With over 13 years immersed in Fashion, Ecommerce, and Creative Direction, my journey has been anything but linear. Weaving through various roles in Fashion, Photoshoot Production, Art & Creative Direction, my multifaceted career trajectory has given me a unique perspective, enriching my ability to innovate and thrive in any environment.
ECOMMERCE & PHOTO/VIDEO PRODUCTION
With over a decade of experience in visual storytelling through campaings, I’ve directed and produced successful Photo and Video shoots.
BRAND IDENTITY & GRAPHIC DESIGN
I thrive in dynamic environments, where collaboration fuels innovation and every challenge is an opportunity to push boundaries. My experience includes spearheaded branding & identity and managing graphic & motion design.
APPAREL & accessory DESIGN
My passion lies in crafting compelling narratives through design and imagery, seamlessly blending aesthetics with strategy to captivate audiences and drive results.